you don't need wings to fly!

Commencement date

August 2015

Completion date

September 2015

Aim

This project aims to raise community awareness of the current road safety issues that are affecting the Wheatbelt of Western Australia (WA).

Funding Provider

Royal Automobile Club of Western Australia (RAC)

Project lead organisation

Collaborators

Liebe Group, RAC, and community members

Project background

Road safety is a conscious priority in rural communities. We have a disproportionate number of traumatic road incidents per head of population, with 85 fatalities and 87 critical injuries on WA’s country roads this year (2015) alone. This is currently 25 deaths more than last year, with a month left in the year. We believe many of these deaths are unnecessary and preventable.

Dalwallinu and the surrounding communities, like most rural communities, are small, with around 1,450 people in the shire. The whole community and wider regions are always affected by these road calamities, and all rural people have many stories of, or have been affected by, someone who was not conscious of theirs and others safety on the road.

The Spring Field Day is held in September each year and is the perfect time to remind attendees of the importance of road safety and a reminder of potential consequences of not being safety conscious. September leads into a busy time of the year for all the growers, as harvest time begins, which means many heavy grain trucks and road trains driving on all community roads, including on gravel roads. During harvest the farmers and their families are working long hours and people can become fatigued if they are not conscious being safe.

Sam Bailey will present a road safety presentation. This is not only targeted to an older audience (~20-65 years old) at the Liebe Group’s Spring Field Day, but we are also taking the opportunity for him to be available to the younger audience in the local schools around the area (ranging from year 1 – year 12 students). This gives a greater audience base to really drive this important message.

By supporting Sam’s attendance to these events we expect to reach approximately 700 adults and 300 students.

Results and Reports

This project was funded by RAC.